A number of factors must be considered when creating online ads. Whether you are creating ads for Google Display Network, Facebook, or other online and digital platforms, a few elements must be considered to attain high Click Through Rates (CTRs) and high conversions. This online tutorial covers those topics:
- Elements of an effective online ad
- Ad Copy
- The creatives
- Landing pages
- Measuring CTRs and conversions
- and more.
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